CV
Product designer with a background in branding.
I design end user products and the internal tools behind them. I start with the business problem, then turn it into clear experiences that work within real constraints.
Snapshot
Focus: Apps, internal tools, and systems
Experience: 9 years across branding and product design
Currently: instacar
Tools: Figma, Claude Code, AI prototyping
Experience
Product Designer — instacar
2022 — Present · Athens, Greece
- Redesigned Instafleet's core workflow, replacing 50–80 modals with a reusable architecture for subscriptions, bookings, and support tickets. Helped move average handling time from 6.4 minutes toward a 4.5-minute target, in three weeks and without API or data-model changes.
- Own the shared design system and token library across the customer web app and internal tools.
- Partner with Engineering and Ops to research, prioritise, prototype, and validate workflow improvements.
- Use Claude Code for interactive product prototypes before development, and Lovable/Base44 to build lightweight internal tools.
- Led the end-to-end redesign of instacar's customer app and refreshed its visual identity.
Multidisciplinary Designer — Self-Employed
2017 — 2022 · Athens, Greece
- Delivered 40+ branding, UI/UX, web, motion, and illustration projects for clients across industries.
- Combined strategy, research, prototyping, and visual design while working directly with clients and developers.
Skills
Product & Strategy: Discovery & problem framing · Design systems architecture · Cross-functional collaboration (Eng/Ops) · Business-outcome framing · UX research & usability testing
AI-Assisted Workflow: Claude Code (prototyping / POCs) · Lovable · Base44 · Figma Make / AI features
Craft & Tools: Figma · Framer · Adobe Suite · Wireframing & prototyping · Motion & Lottie micro-interactions · Typography · Branding & visual identity
Education
Bachelor of Arts, History of Art
Athens School of Fine Arts · 2011 — 2016
Tools
Figma
Framer